NaturaBites

We collect information in the following ways:

A. Information You Provide Directly

• Account Information: When you register, we collect your name, email address, and password (stored in hashed form).
• Profile & Preferences: Dietary preferences, allergies, health goals, and other information you choose to share to personalize your experience.
• User-Generated Content: Meal logs, food photos, recipes, and notes you create within the app.
• Communications: Messages or feedback you send to our support team.

B. Information Collected Automatically

• Device Information: Device type, operating system version, unique device identifiers (e.g., Android Advertising ID), and mobile network information.
• Usage Data: Features accessed, screens viewed, session duration, crash reports, and in-app events.
• Location Data: With your permission, approximate or precise location to suggest nearby natural food stores or restaurants. You can revoke this permission at any time.
• Camera & Photos: Only accessed when you actively use features like food scanning or uploading meal photos. We do not access your media library without explicit action.

C. Information from Third Parties

• Social Sign-In: If you sign in via Google or Apple, we receive your name, email, and profile picture from that provider per their terms.
• Payment Processors: If you purchase a premium subscription, payment is processed by Google Play Billing. We receive only confirmation of the transaction — never your full card details.
• Analytics Partners: Aggregated, anonymized usage trends from analytics tools (see Section 3).

We use the information we collect to:

• Create and manage your account and deliver the core features of the app.
• Personalize content, meal plans, and nutritional recommendations based on your profile.
• Process in-app purchases and manage subscription status.
• Send transactional emails (e.g., password resets) and, with your consent, promotional communications.
• Diagnose technical issues, improve app performance, and develop new features.
• Detect, prevent, and respond to fraud, abuse, or security incidents.
• Comply with applicable legal obligations.

We do not sell your personal information. We may share information in the following limited circumstances:

Service Providers

Trusted vendors who assist us in operating the app (e.g., cloud hosting, analytics, customer support). They are contractually bound to use your data only on our behalf and in accordance with this policy.

Google Play & Platform Operators

Usage, crash, and review data may be shared with Google as required to distribute and maintain the app on the Play Store.

Legal Requirements

We may disclose information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of NaturaBites, our users, or the public.

Business Transfers

In connection with a merger, acquisition, or sale of assets, your information may be transferred to the successor entity, subject to the same privacy protections.

With Your Consent

We may share information for any other purpose with your explicit consent.

We retain your personal information for as long as your account is active or as needed to provide you with our services. You may request deletion of your account and associated data at any time (see Section 7). After deletion, we may retain anonymized or aggregated data that cannot reasonably identify you.

We may retain certain information for longer periods where required by law or for legitimate business purposes such as dispute resolution or fraud prevention.

We implement industry-standard security measures to protect your information, including:

• Encryption of data in transit (TLS/HTTPS) and at rest.
• Access controls limiting employee access to personal data on a need-to-know basis.
• Regular security assessments and vulnerability testing.

Our app is not directed to children under the age of 13 (or the applicable minimum digital consent age in your jurisdiction). We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at the address below and we will promptly delete such information.

If our app includes any features intended for users under 13, those features comply with the Children's Online Privacy Protection Act (COPPA) and applicable Google Play Families Policy requirements, including obtaining verifiable parental consent.

Depending on your location, you may have the following rights regarding your personal information:

• Access & Portability: Request a copy of the personal data we hold about you.
• Correction: Update or correct inaccurate information via your account settings or by contacting us.
• Deletion: Request deletion of your account and associated personal data. You can do this in-app under Settings → Account → Delete Account, or by emailing us.
• Withdraw Consent: Revoke location, camera, or notification permissions at any time through your device settings.
• Marketing Opt-Out: Unsubscribe from promotional emails at any time via the unsubscribe link in the email or by contacting us.
• California Residents (CCPA/CPRA): You have the right to know, delete, and opt out of the sale/sharing of personal information. We do not sell personal data. Submit requests to the contact information in Section 12.
• EEA/UK Residents (GDPR): You may also have rights to object to processing, restrict processing, and lodge a complaint with your supervisory authority.

We will respond to verified requests within 30 days (or as required by applicable law).

Our app may contain links to third-party websites, products, or services (e.g., recipe sources, nutrition databases, natural food retailers). We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party services you access through our app.

In accordance with Google Play's Data Safety requirements, we disclose the following:

• Data collected: Name, email address, dietary preferences, usage data, device identifiers, and approximate location (optional).
• Data shared: Limited data shared with service providers as described in Section 3. No data sold to third parties.
• Data security: Data is encrypted in transit. Users may request deletion of their data.
• Data not collected: We do not collect financial information directly. Payment data is handled entirely by Google Play Billing.

NaturaBites.com LLC is based in the United States. If you access our app from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. By using our app, you consent to such transfers.

Where required, we implement appropriate safeguards (such as Standard Contractual Clauses) to protect personal data transferred internationally.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:

• Update the "Effective Date" at the top of this page.
• Notify you via an in-app notification or email (for significant changes).

Your continued use of the app after any changes indicates your acceptance of the updated policy. We encourage you to review this policy periodically.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We aim to respond to all inquiries within 5–10 business days. For formal data subject requests (access, deletion, portability), please allow up to 30 days.